The extensive brand offering is complemented by a variety of premium services including complimentary personal shopping with a private suite as well as relaxing beauty treatment rooms located in the cosmetics department.
House of Fraser is a British department store group with 59 locations across the UK and Ireland plus two small dot.com concept stores. It was established in Glasgow, Scotland in 1849 as Arthur and Fraser. By 1891, it was known as Fraser & Sons. The company grew steadily during the early 20th century, but after the Second World War, a large number of acquisitions would transform the company into a national chain.
The leading premium department store group in the UK and Ireland, has expanded its presence in the Middle East with the announcement of the brand’s second UAE location opening this month, House of Fraser Yas Mall, Abu Dhabi. “House of Fraser is synonymous with heritage, style and quality – the ultimate destination for all your lifestyle needs. We are excited to bring UAE shoppers leading international and local brands to one of the region’s premium shopping destinations, Yas Mall,” said Nabil Daud CEO Retail Arabia International The new 100,000 sqft department store will feature two trading floors of fashion, accessories, jewelry, homeware, beauty and skincare. House of Fraser Yas Mall will feature over 200 brands from the best of the high street to luxury labels. The department store group is home to a host of high profile international brands such as Ralph Lauren Polo, Diesel, Lacoste, Kurt Geiger, True Religion and Juicy Couture as well as regional designers such as GlamOnYou, Lady Fozaza abayas and USH Boutique.